UPDATE: E.W. Scripps SEM Manager Paul Petersen weighs in on the SEO impact of Adobe and Google's announcement.Adobe's Flash technology has long been the bane of efforts to create a Web site or application that can be indexed by Google, Yahoo! or other search engines. What it lacked in search engine optimization (SEO), Flash made up in offering designers an infinite playground for creating rich-media apps, games and video.
But what good is an application that users can't find?
Yesterday, Adobe and the two search engine leaders came out with an answer: A special Flash player that opens up content within applications and translates it for search engines. Flash content owners and search-engine users should notice results immediately.
This news was also mentioned in today's Googleholic.
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